THE CHALLENGE

SOS MARTINETS is an association based in the Loire Valley dedicated to the preservation of swifts through the conservation of their nests, construction of nest boxes and the education of both the general public and building professionals. My mission was to refresh their visual identity to make it both friendly and professional and create a short and long term strategy to help them achieve their goals.

THE OUTCOME (ongoing)

Refreshed branding that doesn’t feel out of place on a children’s worksheet or a presentation to elected officials.

coming soon:

A certification process to incentivize building professionals to consider existing ecosystems (swifts, bees, plants..) as part of their designs.

Attractive merchandise products and strategy to increase donations.